If you invent a great idea for a new product, others will copy you. It’s just a matter of when. That’s guaranteed. Whether your company is small or one of the largest in the world does not matter. Copycats are the norm now. Run a successful Kickstarter...
30 Ways to Make Sure You Actually Profit From Your Creative Ideas
When it comes to intellectual property strategy, there are simply no absolutes. The more you embrace that, the better. So many of the product developers and inventors I meet are obsessed with protection. They're far more concerned about having their idea stolen than...
5 Things You Must to Do to Protect Your Product Idea
After teaching myself how, I've spent the past 15 years helping other people license their ideas. Open innovation is a beautiful thing. Really, it's a partnership. When companies open their doors, they expose themselves to an unlimited stream of ideas, upping the...
10 Ways to Protect Your Creativity
Whether you intend to license or venture an idea, you will need to protect it. Your point of difference is what makes your business valuable. It's natural to fear that your ingenuity might be stolen from you. Thankfully, there are numerous ways of preventing that from...
How to Protect Your Business Idea Without a Patent
It's natural to fear that your idea might be stolen. But you can't turn your vision into reality without the help of others. Sooner or later, you're going to want to ask an industry expert to evaluate your product or service. You're going to need to collaborate with...
How to Build and Maintain Customer Loyalty
More often than not, customer service separates businesses that succeed from businesses that fail. Customer service doesn’t have to do with the product or service you’re selling: It’s about building relationships and providing value. These days, it’s not just word of...