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Sell Sheets

Sell-Sheets-Ryan-Blog
There is a reason you have clicked on this latest blog post of mine, and I know exactly why. Everybody loves sell sheets! In fact it is extremely common for a new student to ask me when he or she can get started on creating their marketing material. In reality, the sell sheet will come a little ways down the road for a brand new student. I love the...
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Brent Niccore
Nice post and very relevant as I will be submitting for my first sell sheet tomorrow. Can you add the new and improved Woof Washe... Read More
Tuesday, 05 March 2019 13:36
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Time Is On Your Side

Time Is On Your Side
"My time is valuable." "Time flies." "There's no better time than now." What do these quotes have in common? They all put an emphasis on time, speed, and getting 'it' done now. Of course, there is a reason these sayings have stood the (ahem) test of time. They are overwhelmingly true. I am here to tell you that in the licensing game, time is absolu...
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Brent Niccore
These rules also apply to negotiating a salary if you get a job offer or promotion. Act unimpressed, say you need a couple of day... Read More
Friday, 01 February 2019 05:23
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Don’t Kill Your Licensing Deal Before It Even Gets Signed!

Don’t Kill Your Licensing Deal Before It Even Gets Signed!
Today I want to talk about ‘killing the deal’ when you begin negotiating with a company. And no, I don’t mean this in a good way. Let me outline a scenario for you: you’ve done a lot of hard work by putting together wonderful sales material, making a list of companies and contacting them, and BOOM! One of them has showed some interest in your produ...
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Kristina Van Horn
Interesting...but what ARE the unspoken rules and specifically, the right questions?
Thursday, 18 January 2018 20:43
Andrew Krauss
Kristina, Negotiating a license agreement is a dance. We help our students do that dance one or twice with the help of a negotiati... Read More
Thursday, 25 January 2018 10:43
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When Do You File a Patent? You’d Be Surprised!

When Do You File a Patent?  You’d Be Surprised!
I want to talk about when you should file a patent.  And based on my experience, I have a different approach to this than many other folks.  Trust me, I know exactly what it feels like to come up with an exciting new product idea, and Boom! That’s when fear takes over. Is someone going to steal my idea? 25 years ago, that fear hit me, and...
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18 Tips to Protect your Ideas

18 Tips to Protect your Ideas
Disclaimer: I am not an attorney and this is not legal advice. Happy New Year! Today I am going to go over 18 ways to protect your product ideas. It’s a lot of information that I think will help you both protect and license your idea successfully. I’m going to share the traditional methods of course, with the USPTO as your main resource, but I’m al...
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Recent Comments
Aaron McGill
Thanks Stephen, Great as always! Can't wait to get my copy of "How to Sell your idea with or Without a Patent". Warm Greetings fr... Read More
Wednesday, 03 January 2018 09:32
Andrew Krauss
A.McGill...... We are known for "One Simple Idea" book, but Stephen put a lot into "How to Sell your idea with or Without a Patent... Read More
Monday, 08 January 2018 13:19
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