By Stephen Key & Team
25+ years guiding inventors to the summit
The inventRight Flagship Program
APEX
This is where you take it
to the next level.
For inventors who don't just want to move an idea forward — they want to do it right from the beginning and compete at a higher level. We identify the right idea first, then build it into a complete licensing package.
iR
25+
Years Helping Inventors
10M+
Views on YouTube
1,300+
Companies Looking for Ideas
70+
Countries Reached
What is APEX
The right idea, built the right way.
APEX is designed for individuals who don't just want to move an idea forward — they want to do it right from the beginning and compete at a higher level.
Most people come in with one idea — or several — and aren't sure which one is actually worth pursuing. That's where we start.
We identify the right idea first. Because choosing the wrong idea is the fastest way to waste time and miss opportunities.
From there, we build that idea into a complete licensing package — structured, protected, and ready to take to market.
“APEX is about increasing your chances by doing it right — before it ever reaches a company.”
By Application Only
What APEX IncludesNine deliverables.
Nine deliverables.
One licensing-ready package.
Every APEX engagement produces the same comprehensive set of assets — built end-to-end by Stephen Key's team and refined to compete at the highest level of licensing.
01 · WHERE WE BEGIN
Idea Selection
We review all of your ideas and identify the one with the highest licensing potential. Choosing the wrong idea is the fastest way to waste time — so we settle that question on day one.
All
Of your ideas
1
Strategic pick
Countless
Hours saved
02
Concept Development
We refine and structure the idea so it's clear, focused, and commercially viable.
03
Line Extensions
We expand the idea into a broader opportunity — showing it's not just one product, but a platform.
04
IP Strategy
We guide what should be protected and how to approach it, building a stronger position for licensing.
05
3D Visual Renderings
We create professional visuals so the idea can be clearly understood and evaluated.
06
One-Page Sell Sheet
A focused, effective presentation tool used in the licensing process.
07
Sizzle Video (60 sec)
A short video that communicates the idea quickly and clearly.
08
Outreach to 10 Companies
We present your idea to targeted companies and manage the process.
09
Response Handling & Negotiation
We handle incoming interest and assist you through licensing discussions.
The Outcome
Everything is built before you ever go to market.
So instead of guessing, second-guessing, or presenting something incomplete, you're moving forward with:
- The right idea
- Built the right way
- Positioned for real opportunity
APEX is about increasing your chances by doing it right — before it ever reaches a company.
Where APEX fits
A different tier of commitment.
Our existing programs cover learning, evaluation, and outreach. APEX is the only program that does it all the way through — from selecting the right idea to handling negotiations.
Capability
License This $49.95/mo
Professional Inventor $3,495
Gateway $5,999
APEX $17,999
Idea selection & vetting
License ThisSelf-guided
Professional InventorCoach reviews
GatewayBring your own
APEXWe pick the winner
Concept development
License This
Professional InventorYou build, coach guides
Gateway
APEXRefined by our team
Line extensions & platform thinking
License This
Professional InventorCoach guidance
Gateway
APEXBuilt into package
IP strategy guidance
License ThisCourse material
Professional InventorFile your own PPA
GatewayPre-protected
APEXTailored plan
Professional 3D renderings
License This
Professional InventorDesign Studio
GatewayIncluded
APEXIncluded
One-page sell sheet
License ThisDIY template
Professional InventorCustom-designed
GatewayIncluded
APEXIncluded
60-second sizzle video
License This
Professional Inventor
GatewayAdd-on
APEXProduced for you
Outreach to companies
License This
Professional InventorYou pitch, coach helps
GatewayUntil 10 responses
APEX10 targeted companies
Response handling & negotiation
License This
Professional InventorUnlimited coaching
GatewayCoaching add-on
APEXWe handle it
Who APEX is forFor inventors who want to
For inventors who want to
compete at a higher level.
You have multiple ideas
And you'd rather not waste years pursuing the wrong one. APEX starts by identifying the single highest-potential opportunity.
You value speed and quality
You'd rather invest once in a complete, professional package than piece things together over months while companies move on.
You want expert representation
When companies respond, you want a team who has done this 2,000+ times handling the conversation alongside you.
The Investment
One package. The whole runway.
APEX is a single, comprehensive engagement covering idea selection through licensing negotiations. Every deliverable on this page is included — no add-ons, no surprise scoping. Paid in full or in structured installments.
Limited AvailabilityBy ApplicationDirect Access to Stephen and his Team
Apply for APEXReady to take it
Ready to take it
to the next level?
APEX is for serious inventors only. Tell us about your ideas and we'll schedule a discovery call to see if you're a fit.
