by Stephen Key | Jan 12, 2018 | How to Become Successful
Post Views: 449 For many years, I licensed out my ideas for new products to companies that were better equipped to bring them to market. When I came up with an idea I thought was good, I’d show it to companies that marketed similar products. If they liked the...
by Stephen Key | Oct 20, 2016 | Venturing
Post Views: 428 If you are a product developer, I can almost guarantee you’ve dreamed of having your product sold at Walmart. For better or worse, it’s the holy grail of retail. But, for the reasons I’ve described before, getting a product into this biggest of...
by Stephen Key | Sep 29, 2016 | Venturing
Post Views: 387 When my longtime friend Rob Stefani and I started selling guitar picks, we never once thought that a big-box retailer like Walmart would want to carry them. But sure enough, a few years after we had been in business, an order from Walmart came in. Life...