How To Take Your Prototype To Production

by | Aug 31, 2022

Of all my ideas, my packaging innovation, Spinformation, was the most difficult to commercialize. 

A tremendous amount of effort was required, but it was well worth it.

I made my first prototypes of the spin label out of paper, which allowed me to design many variations. Fundamentally, I needed it to work with the manufacturing equipment. 

Prototype made out of paper:

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After a lot of work, finally, Spinformation labels!

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Applied to containers:

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On the day of our commercial shoot with Alex Trebek:

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Eventually, the packaging industry took note, and we won industry awards, including two Edison awards.

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I remember building those first prototypes at my local Kinko’s. Having a commercial on TV and eventually selling at Walmart was a dream come true.

Here’s what I learned:

1. Some ideas are much more difficult to commercialize than others. Try to learn the difference.

2. It only takes one idea. 

3. Big ideas require a team.

Thank you so much for reading! 

Stephen Key,

inventRight CoFounder

Author

  • Stephen Key

    Stephen Key is an award-winning inventor, renowned intellectual property strategist, lifelong entrepreneur, author, speaker, and columnist.
    Stephen has over 20 patents in his name and the d...

    View all posts Intellectual property strategy, product licensing, and entrepreneurship.