by Stephen Key | Sep 25, 2020 | Social Media For Entrepreneurs and Inventors
Post Views: 413 Are you a brand? Today, social media is the best way of marketing your business, because you can directly connect with, learn from, help, and inspire your customers. You don’t need a publicist–with social media, you are your own publicist....
by Stephen Key | Sep 25, 2020 | Social Media For Entrepreneurs and Inventors
Post Views: 379 One of the more difficult challenges first-time inventors and entrepreneurs face is determining which individuals and companies are safe to work with, and which aren’t. This is true whether you choose to venture or to license. It’s a major...
by Stephen Key | Oct 20, 2016 | Venturing
Post Views: 419 If you are a product developer, I can almost guarantee you’ve dreamed of having your product sold at Walmart. For better or worse, it’s the holy grail of retail. But, for the reasons I’ve described before, getting a product into this biggest of...
by Stephen Key | Sep 29, 2016 | Licensing and Inventing Success Stories
Post Views: 409 Who among us hasn’t dreamed of going viral? Talk about the ultimate gratification. We work so hard and for so long without knowing whether our ideas are ever really going to take off. The wait can be taxing. Should you stick it out? Should you move on?...
by Stephen Key | Sep 23, 2016 | Social Media For Entrepreneurs and Inventors
Post Views: 400 One of the more difficult aspects of bringing a product to market on your own is developing an audience. How will you get your product into the hands of consumers who will benefit from it? How will they even know it exists? For any entrepreneur, it’s a...