by Stephen Key | Sep 25, 2020 | Marketing
Post Views: 443 A great public relations campaign can have a long-lasting impact on your brand’s reputation and public image. It will also help you sell more product. So, whether you’re licensing or venturing, learning how to get media attention is...
by Stephen Key | Sep 25, 2020 | Social Media For Entrepreneurs and Inventors
Post Views: 420 Are you a brand? Today, social media is the best way of marketing your business, because you can directly connect with, learn from, help, and inspire your customers. You don’t need a publicist–with social media, you are your own publicist....
by Stephen Key | Sep 25, 2020 | Marketing
Post Views: 424 Marketing products and services today seems like it should be easy, doesn’t it? There are so many ways to reach potential customers, including Facebook, Instagram, and LinkedIn. You can seek out and target very specific demographics, like...
by Stephen Key | Sep 22, 2020 | Inventing 101
Post Views: 463 I’ve been inventing my entire career, and to be honest, until recently, I hadn’t given the difference between products that are needs versus products that are wants a lot of thought. That’s probably because I began creating and...
by Stephen Key | Jan 13, 2018 | Product Launch
Post Views: 409 Can small businesses improve global environment problems? Yes, and to a far greater degree than you might imagine. It’s simple: Small businesses exist because passionate, hard-working individuals with a vision conjure them into existence....
