by Stephen Key | Oct 6, 2016 | Risk Slaying
Post Views: 415 There is some business advice that cannot be said enough. Because try as we might, we often forget the lessons we learn. I know I do anyway. Reading about the concept of a “perfect market fit” in Ryan Holiday’s book Growth Hacker...
by Stephen Key | Oct 6, 2016 | Mistakes
Post Views: 481 This is how it usually goes: Someone observes a problem. He or she crafts a solution. Then an expensive prototype and an even more expensive patent application. The result? Thousands of dollars spent, with nary an indication that there’s even a...
by Stephen Key | Oct 6, 2016 | Licensing and Inventing Success Stories
Post Views: 354 Last week, I wrote about the challenges of running a successful crowdfunding campaign, and that entrepreneurs who are lacking in ample funds and a sizable network would be better off attempting to license their ideas. However, that’s not to say...
by Stephen Key | Oct 5, 2016 | Studying the Market
Post Views: 385 You’ve put in the time, and you’re ready to launch your new business idea. It’s an exciting time. But how ready are you? I don’t need to tell you how much risk is involved in venturing. Financially, it is very important that you...
by Stephen Key | Oct 4, 2016 | Product Launch
Post Views: 347 It seems like everyone is using crowdfunding to kick off their new business venture, be it a new coffee shop, grocery store or gadget. But there’s been significant debate about just how useful crowdfunding really is. For every successful project, there...