Of all my ideas, my packaging innovation, Spinformation, was the most difficult to commercialize.  A tremendous amount of effort was required, but it was well worth it. I made my first prototypes of the spin label out of paper, which allowed me to design many...

Never count anyone out, including yourself. I was 28 years old and everyone I knew thought I was failing. I was barely getting by selling my soft sculpture creations at street fairs, but loving every minute of it. Still, I had to make a change. A friend suggested that...

I knew early on that I didn’t have all of the skills necessary to license my ideas — that I needed someone to bring my product ideas to life for me. When I first started out, I was very fortunate to work with a very talented person named Russell Hicks. I met Russell...

Growing up as a child and experiencing the magic of Disney was impactful. I've been in love with everything Disney for years. When I had the chance to be part of that world, I jumped on it. It all began at a startup company called Worlds of Wonder (WOW). After working...

Once upon a time, I became a Disney licensee so I could sell my guitar picks with images of their brands on them. I met with the Disney team to discuss future plans for the product. Licensing Agreement Disney Characters Licensed Onto Hot Picks After our meeting, I...

Now the work begins. I know it has taken a long time for you to get the licensing deal, but now you need to help your licensee sell product. It's not hard to do. Being in front of the media can help you sell more product. It takes a little bit of practice, but even...

This is the ultimate dream for most inventors - licensing your idea to multiple companies to increase your revenue stream. Can it be done? Yes! Let me show you how. I was able to take something I did not even invent and license it in many different industries and...

I’ve never shared this story before. I told someone the other day that just because you can doesn’t mean you should. This was definitely the case when I tried launching a new beverage in the New York City school system. At the time it seemed like a good idea. I knew...

I get this question all the time. Inventors will tell me they've been working on their idea for a long time and nothing has happened. They're getting tired, frustrated, and wondering if they should give up. One of my most successful ideas I licensed received over 100...