Licensing Library
Getting In to Companies Looking For Ideas
16 articles in this category.
Getting In to Companies Looking For Ideas
Using LinkedIn to Pitch Your New Product Ideas? Don't Overlook These Simple Tips
Licensing is an alternative to starting your own business to bring your invention to life. For product developers, the most important step of the licensing process is reaching out and getting in touch with potential licensees. Until you've begun doing...
Getting In to Companies Looking For Ideas
How to Befriend Gatekeepers
Without a doubt, the step product developers struggle with the most when it comes to licensing is cold calling. You aren't in the game until you begin reaching out to potential licensees about your ideas for new products. Still, most...
Getting In to Companies Looking For Ideas
3 Easy Steps for Sparking Engagement On LinkedIn
In my experience, the one step product developers struggle with the most, by far, is getting in touch with the right people --people who can move their invention forward. The two classic paths to commercialization are venturing and licensing. My...
Getting In to Companies Looking For Ideas
How to Get In to Any Company to License Your Product Idea
For the entirety of my career, I've been reaching out to companies to ask, "Will you look at my product idea?" That's how I made a living for 30 years. Most of the time, I got rejected. But enough liked...
Getting In to Companies Looking For Ideas
How to Use LinkedIn to License Your Concepts for New Products
For more than 16 years now, I’ve been teaching people how to license their ideas for new products. I was attracted to the licensing model because it enabled me to focus on what I liked -- being creative, working with...
Getting In to Companies Looking For Ideas
How to Get in to Any Company to Pitch Your New Product Idea For Licensing Consideration
If you want to license your ideas for new products, you must get your sell sheet in front of the right people at the right companies. I don't think of this step as 'cold calling' so much as getting in....
Getting In to Companies Looking For Ideas
How to Find the Right People to Pitch Your New Product Idea
Getting in to the right people at the right companies is the step that trips up people who want to license their ideas for new products the most. Fear of rejection is partly to blame. But until you begin reaching...
Getting In to Companies Looking For Ideas
Why Getting in the Game is the Best Thing You Can Do to License Your Ideas
I've been inventing nearly all my life, although I've never really thought of myself as aninventor. (And still don't.) That's because my first inventions were out born out of necessity. They were really products more than inventions, which has always...
Getting In to Companies Looking For Ideas
How to License an Idea to the Music Industry
Some industries are more receptive to new ideas than others. Neither my students nor I have ever had any success breaking into the greeting card industry, for example. The music industry, on the other hand, celebrates ingenuity -- like you'd...
Getting In to Companies Looking For Ideas
5 Telltale Signs a Company Isn't Serious About Innovation
There are thousands and thousands of companies that want creative people to submit their ideas for new products to them. My students tell me about new companies they're working with all the time. By and large, these companies treat inventors...
Getting In to Companies Looking For Ideas
How to Get the Most Out of Online Submission Forms
As open innovation flourishes , more and more companies are asking inventors to submit their product ideas to them via online forms. How great! You don't even have to call companies to get in anymore. What you sound like and...
Getting In to Companies Looking For Ideas
Dread Cold Calling? Tips to Help You Become Fearless
The step people struggle with the most when it comes to licensing their ideas is getting in to companies. You're fearful of rejection . You're unsure of what to say and don't want to stumble. Will the person on the...
Getting In to Companies Looking For Ideas
How to License an Idea to a Fortune 500 Company
Who hasn't dreamed of hitting the big time? If you're playing this game, I'm talking about licensing an idea to a big company-a billion-dollar company whose brands are ubiquitous, whose distribution is off the charts. I'm talking about companies like...
Getting In to Companies Looking For Ideas
7 Voicemail Secrets to Get a Call Back Every Time
Successful entrepreneurs understand that reaching out to people -- whether we want their advice, financial support or business -- is a form of sales. When the person you've been hounding responds to your request for a meeting, they've bought into...
Getting In to Companies Looking For Ideas
6 Ways to Get Your Product Idea Into the Hands of the World’s Largest Companies
Pitching an idea to one of the worlds’ largest companies -- like Coca-Cola, Kraft, General Motors, or Apple -- isn’t as daunting of a task as you may think. Big ideas deserve to be seen by big companies. But if...
Getting In to Companies Looking For Ideas
Cold Calling Is Dead! Use LinkedIn to Get In to Companies
If you dread making cold calls, you’re not alone. I mean, who doesn’t? The good news is: You don’t have to. Not anymore. LinkedIn has changed the game as far as getting in touch with people you don’t know yet...
